Honky Tonk

A series of menu concepts devised and developed from an original logo, for the opening of the new Honky Tonk Bar and Restaurant located on Clapham Common.



Honk Tonk is an american styled speakeasy, with a modern British twist. With locations in Chelsea and Clapham Junction, the Honky Tonk diner offers traditional burgers, hot dogs and a fine array of burbon.
Develop a series of menu concepts for the Clapham Junction diner. Each concept should reflect the tone and eccentricity of the brand and help forge a strong identity for this new restaurant and bar chain.
Three separate concepts were created, with a varying level of complexity. A single option was then developed to include a Dinner, Brunch, Dessesrt and Drinks menu featuring screw binding and a table top menu dispenser.



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